Class 12th Business Studies Chapter Explaination
Chpater- Nature and Significance of Management
Meaning of Management:
process of getting things done with the aim of achieving goals effectively and efficiently.
Meaning of Effectiveness:
achieving the target or objective in or before time.
Meaning of Efficiency:
achieving the target or objective with the optimum utilisation of resource, but might be not in time.
Characteristics of Management:
- Management is a goal-oriented process: every organisation has a set of basic goals which are the basic reason for their existence these objectives affects the management of the organisation.
- Management is all pervasive: management is requirement of each and every organisation irrespective of its type, scale or any other characteristics.
- Management is multidimensional:
- Management of work: All organisations exist for the performance of some work.
- Management of people: Human resources or people.
- Management of operations: each and every has some basic product or service to provide in order to survive.
- Management is a continuous process: it is a series of continuous, composite, but separate functions, planning, organising, directing, staffing and controlling). These functions are simultaneously performed by all managers all the time.
- Management is a group activity: it requires team work and coordination of individual effort in a common direction.
- Management is a dynamic function: An organisation interacts with its external environment which its d has to adapt itself with.
- Management is an intangible force: Management is an intangible force that cannot be seen but its presence can be felt in the way the organisation functions.
Objectives of Management:
- Organisational Objectives:
- Survive: means an organisation must earn enough revenues to cover costs.
- Profit: Profit provides a vital incentive for the continued successful operation of the enterprise. Profit is essential for covering costs and risks of the business.
- Growth: management must exploit fully the growth potential of the organisation.
- Social objectives: refers to consistently creating economic value for various constituents of society.
- Personnel objectives: Management has to reconcile personal goals with organisational objectives for harmony in the organisation.
Importance of Management:
- Management helps in achieving group goals: it gives a common direction to the individual effort in achieving the overall goal of the organisation.
- Management increases efficiency: reduce costs and increase productivity through better planning, organising, directing, staffing and controlling the activities of the organisation.
- Management creates a dynamic organisation: it helps people adapt to these changes so that the organisation is able to maintain its competitive edge.
- Management helps in achieving personal objectives: it leads personnel in such a manner that individual members are able to achieve personal goals while contributing to the overall organisational objective.
- Management helps in the development of society: it provides good quality products and services, creates employment opportunities and leads the path towards growth and development.
Nature of Management
Management as an Art:
Management can be said to be an art since it satisfies the following criteria:
- Theoretical knowledge: There is a lot of literature available in various areas of management, there is existence of theoretical knowledge.
- Personalised application: A manager applies these principles differently depending on how creative they are and the prevailing business environment situations.
- Based on practice and creativity: A manager studies critical situations and formulates his own theories for use in a given situation.
Management as a Science:
management has following characteristics of science:
- Management has a systematised body of knowledge: It has its own theory and principles that have developed over a period of time its own vocabulary of terms and concepts.
- Principles based on experimentation: The principles of management have evolved over a period of time based on repeated experimentation and observation in different types of organisations.
This is why management is not exact science:
- Not Predetermined: The outcomes of these experiments are not capable of being accurately predicted or replicated. Therefore, management can be called an inexact science.
- Universal validity: the principles of management, their application and use are not universal. They have to be modified according to a given situation.
Management as a Profession:
Features common in management and profession:
- Well-defined body of knowledge: It is based on a systematic body of knowledge comprising well-defined principles based on a variety of business situations.
- Professional association: There are several associations of practising managers in India, like the AIMA that has laid down a code of conduct to regulate the activities of their members, no compulsion for managers to be members of such an association.
- Service motive: The basic purpose of management is to help the organisation achieve its stated goal. This may be profit maximisation for a business enterprise and service for a hospital.
Why management is not profession:
- There is no restriction: There is no restriction on anyone being designated or appointed as manager in any business enterprise. Anyone can be called a manager irrespective of the educational qualifications possessed.
Level of Management:
- Top Management: They consist of the senior-most executives of the organisation.
Functions of top-level management:- integrate diverse elements and coordinate the activities of different departments according to the overall objectives of the organisation.
- These are responsible for the welfare and survival of the organisation.
- They formulate overall organisational goals and strategies for their achievement.
- Middle Management: usually known as division heads.
Functions of middle-level management:- link between top and lower level managers
- responsible for implementing and controlling plans and strategies developed by top management.
- interpret the policies framed by top management.
- ensure that their department has the necessary personnel.
- assign necessary duties and responsibilities to them.
- motivate them to achieve desired objectives.
- cooperate with other departments for smooth functioning of the organisation.
- Supervisory or Operational Management: Foremen and supervisors comprise the lower level
Functions of Supervisory or Operational management:- interact with the actual work force and pass on instructions of the middle management to the workers.
- quality of output is maintained; wastage of materials is minimised and safety standards are maintained
Functions of Management:
- Planning: the process of setting up of organisational objective, and developing the course of action to achieve those objectives.
- Organizing: the process which coordinates human efforts, assembles resources and integrates both into a unified whole for the achievement of the organisational objectives.
- Staffing: instructing, guiding, supervising, motivating, leading and coaching people in the organization to achieve its objectives.
- Directing: the process of obtaining, utilizing and maintaining satisfactory & satisfied work force.
- Controlling: the process of ensuring that actual activities conform to planned activities.
Coordination:
Meaning of Coordination:
It is The Essence of Management, Process of synchronisation of the different actions or efforts of the various units of an organisation.
Characteristics of Coordination:
- Coordination integrates group efforts: It gives a common focus to group effort to ensure that performance is as it was planned and scheduled.
- Coordination ensures unity of action: It acts as the binding force between departments and ensures that all action is aimed at achieving the goals of the organisation.
- Coordination is a continuous process: It begins at the planning stage and continues till controlling.
- Coordination is an all-pervasive function: it is required at all levels of management due to the interdependent nature of activities of various departments.
- Coordination is a deliberate function: to coordinate the efforts of different people in a conscious and deliberate manner.
Importance of Coordination:
- Growth in size: organisations grow in size, the number of people employed by the organisation also increases. It may become difficult to integrate their efforts and activities.
- Functional differentiation: Departments may have their own objectives, policies and their own style of working, coordination helps to integrate efforts of such departments.
- Specialisation: as Specialisation arises out of the complexities of modern technology and the diversity, it reduces conflict amongst different specialists as well as others in the organisation.